The Nokia X is the Finnish brand's big effort to make greater waves into the low, low end of the smartphone market – and it's enlisted the help of Android to make that happen.
The Nokia X is a phone that comes with a fairly decent spec list for a phone that's coming in at €89 before tax (around £75, $120, AU$135) – we're talking a dual-core 1GHz processor from Qualcomm, 512MB of RAM, a 4-inch WVGA screen and a 1500mAh battery.
However, it's important not to compare to this to the likes of the Moto G, as it's not meant for the more developed regions in terms of smartphone use. This is for areas where Android devices are sold at a much lower average price, but still can do the basic things that others can.
The screen doesn't seem to suffer either – the contrast is strong, helped by the smorgasbord of colour on offer from the live tiles.
There's not a lot else on offer here in terms of ports or anything – the mandatory headphone jack and camera (which is only a 3MP option with no flash) are the only other items in a sea of matte plastic.
But this isn't meant to be a phone that's all about design – the Nokia X is supposed to offer a differentiated user experience from the rest of the identikit Android phones on the market.
To that end, I actually rather liked what Finland's top Microsoft subsidiary is doing – there's a nice fusion of Android familiarity and Windows Phone functionality.
The live tiles idea is really cool – it's essentially just a clever way of doing Android widgets, but while other launchers can make things look too complex, Nokia is doing things its own way and making it all seem a lot cooler.
For instance, there's no 'Apps' key that shows all the little bits of software you've downloaded – now it's all in one long list that just endlessly scrolls. To that end, it can get a bit messy, so Nokia's method of creating folders is needed and something that wasn't possible on Windows Phone.
It's nothing special, and you can't just drag and drop to create a folder, instead needing to tap an icon. But at least dragging the live tile icons for each app will allow you to move the order around automatically, and some, such as the gallery, will expand to show pictures in your album.
There's even the chance to change the colour of some apps to match your theme – although the fact you can't do this to all of them means this feature is slightly negated.
You can also see more notifications on the lock screen than you might on other Nokia phones - it's a little boring in terms of design, but works well enough.
The other big change is Nokia's Fast Lane – it's an odd change from the notifications bar, as it's essentially the same thing but one long scrolling page that can be accessed by swiping right or left.
It's cool in some respects, as it allows you to dynamically control things like the music player, and always keeps your most-used apps close at hand. However, there is still the same pull-down bar as on other Android handsets here, but it's only for changing settings.
Come on Nokia, you don't have to change EVERYTHING.
Fast Lane isn't the same as the multi-tasking menu you'll get on the likes of most other Android phones - while long pressing the icon will shut it down, the app apparently still runs.
However, Fone Arena noted that the multi-tasking menu is still there, but you'll need to install specific apps to get it to work - not hard, but its absence out of the box may irk some.
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